Jose Ramirez began his career as an art direction intern at Zimmerman Advertising in 2015. By late 2016, he transitioned to Republica Havas—back when it was just Republica. It was there that "Broken Crayons," an anti-child abuse initiative, gained the agency its first taste of global recognition.
Following that, he moved to Orlando to join Disney's Yellow Shoes, the in-house agency for Disney Parks and Resorts. At Disney, it was all about pushing big ideas through small cracks. Notable projects included "Pixar Street View," which took Pixar's Easter egg tradition to a new place, and "After Disney," which promoted a day at the parks by focusing on the car ride home.
In January 2020, Jose joined GUT Miami as a senior creative, diving deep into pop culture and "reactvertising." His first major success came in his very first month with "That Look From Popeyes," earning the GUT Network its first-ever Cannes Lions. He was promoted to Associate Creative Director in 2021 and went on to lead the prototype for GUT Miami’s content department in 2022, overseeing a team focused on reacting to pop culture for GUT’s social AORs.
Since early 2023, Jose has served as a Creative Director at GUT. For Super Bowl 58, he spearheaded Google Pixel's "Javier in Frame," the first Super Bowl ad directed by a blind filmmaker, using practical visuals to bring a blind person's experience to life. He also launched the global platform for Stella Artois, "A Taste Worth More," where David Beckham was transformed into a hand model so the beer could take center stage.
Today, Jose passionately leads a team in the pursuit of bold, undeniable ideas for iconic brands across every platform.
Adweek
ESPN
Little Black Book
Muse by Clio
AdAge
New York Times
Good Morning America
Lürzer's Archive
People
Creativity-Online
Yahoo
Today
The Drum
CNN
Ads Of The World
Trend Hunter
Ad Age
Digital Agency Network
Mashable
Fox News
Complex
The Washington Post
Buzzfeed
TMZ
2024
Cannes Lions
Gold, Print (Can) (The World’s Most Famous Hand Model)
Gold, Print (Six Pack) (The World’s Most Famous Hand Model)
Gold, Print (Chalice) (The World’s Most Famous Hand Model)
Shortlist, Social & Influencer (The World’s Most Famous Hand Model)
Shortlist, Social & Influencer (The World’s Most Famous Hand Model)
Adweek
Creative 100
2023
Cannes Lions
Shortlist, PR (Memes To Dreams)
Shortlist, Entertainment Lions For Sport (Memes To Dreams)
One Show
Merit, Social Media (Memes To Dreams)
Clio Awards
Shortlist, Print (Joy Is The Ultimate Trophy)
AdWeek
Breakthrough Agency of The Year
AdAge A-List
#10 Agency of The Year
2022
Cannes Lions
Shortlist, Direct (We Come In Piece)
Shortlist, Outdoor (Trophies: Alex)
Shortlist, Outdoor (Trophies: Serena)
Shortlist, Outdoor (Trophies: Brooks)
Shortlist, Outdoor (Trophies: Anthony)
Shortlist, Outdoor (Trophies: Serena’s Poster)
Clio Awards
Shortlist, Direct (We Come In Piece)
Clio Sports
Silver, Outdoor (Joy Is The Ultimate Trophy)
Bronze, Print (Joy Is The Ultimate Trophy)
D&AD
Shortlist, Illustration and Collaboration (Pronoun Plates)
AdAge Creativity Awards
Product Launch of The Year (We Come In Piece)
AdAge A-List, Agency Standout
2021
Cannes Lions
Gold, Direct (That Look From Popeyes)
Silver, Direct (That Look From Popeyes)
Bronze, Direct (That Look From Popeyes)
Shortlist, Social (That Look From Popeyes)
D&AD
Graphite, PR (That Look From Popeyes)
Graphite, Digital (That Look From Popeyes)
Wood, Direct (That Look From Popeyes)
The One Show
Silver, Direct (That Look From Popeyes)
Bronze, Ecommerce (That Look From Popeyes)
Merit, Ecommerce (Philly Series 5)
Merit, Social (#Tendies4Yall)
Merit, Social (That Look From Popeyes)
Andy Awards
Gold, Idea (That Look From Popeyes)
Clio Awards
Gold, Branded Entertainment (That Look From Popeyes)
Bronze, Digital and Mobile (That Look From Popeyes)
Bronze, Branded Entertainment (Philly Series 5)
2020
Young Guns
Finalist, YG18
The One Show
Bronze, Experiential (Pixar Street View)
Merit, Interactive (Pixar Street View)
New York Festivals
Silver, Viral (Pixar Street View)
Finalist, Brave Work (After Disney)
2018
Cannes Lions
Shortlist, PR (Broken Crayons)
The One Show
Merit, PR
Clio Awards
Silver, Health (Broken Crayons)
Bronze, Health (Broken Crayons)
Shortlist, Multicultural PR (Broken Crayons)
The Webby Awards
Honoree, Real Time Response (Captioned By Cava)
Honoree, Integrated Campaign (Open Up)
2017
DigiDay Content Marketing Awards
Finalist, Most Original Use of Facebook (Captioned by Cava)
Courses:
Hyper Island: Business Transformation
The Art of the Pitch: Presentation Training
Orange Frog: Positivty & Leadership Training
Brian Finke Masterclass - FotoFilmic
Art Direction MegaMachine - Danilo Boer - The Audacious School of Astonishing Pursuits
Talks:
Miami Ad School - Industry Heroes
Brandcenter VCU
josemramirezs@gmail.com